{"id":19742,"date":"2026-08-13T00:06:55","date_gmt":"2026-08-12T22:06:55","guid":{"rendered":"https:\/\/pepax.sk\/kniznica\/employer-branding-a-marketing\/strategia-zamestnavatelskej-znacky\/meranie-sily-employer-brand\/"},"modified":"2026-08-17T11:56:23","modified_gmt":"2026-08-17T09:56:23","slug":"meranie-sily-employer-brand","status":"publish","type":"page","link":"https:\/\/pepax.sk\/en\/kniznica\/employer-branding-a-marketing\/strategia-zamestnavatelskej-znacky\/meranie-sily-employer-brand\/","title":{"rendered":"Measuring the strength of employer brand"},"content":{"rendered":"<p class=\"pepax-library-return\"><a href=\"\/en\/kniznica\/?produkt=produkt-452\">\u2190 Sp\u00e4\u0165 do stromu kni\u017enice<\/a><\/p>\n<div class=\"pepax-product-description\">\n<p>Pri t\u00e9me Meranie sily employer brand je u\u017eito\u010dn\u00e9 spoji\u0165 odborn\u00fd r\u00e1mec s konkr\u00e9tnou situ\u00e1ciou a jej s\u00favislos\u0165ami. Produkt sa s\u00fastre\u010fuje na hodnotov\u00e1 ponuka zamestn\u00e1vate\u013ea, cie\u013eov\u00e9 skupiny, sk\u00fasenos\u0165 \u013eud\u00ed, komunik\u00e1cia a d\u00f4veryhodnos\u0165 a identita a v oblasti \u201eStrat\u00e9gia zamestn\u00e1vate\u013eskej zna\u010dky\u201c pom\u00e1ha pomenova\u0165 podstatn\u00e9 ot\u00e1zky, hranice a krit\u00e9ri\u00e1 pre \u010fal\u0161\u00ed postup.<\/p>\n<\/div>\n<section class=\"pepax-product-empty-state\">\n<h2>T\u00e9ma zatia\u013e nem\u00e1 publikovan\u00fd obsah.<\/h2>\n<p>T\u00e1to t\u00e9ma je s\u00fa\u010das\u0165ou kni\u017enice. Odborn\u00fd obsah v kni\u017enici prib\u00fada postupne pod\u013ea obsahov\u00fdch prior\u00edt a z\u00e1ujmu pou\u017e\u00edvate\u013eov.<\/p>\n<p>Pou\u017e\u00edvatelia \u00farovne L3 \u2014 Pro m\u00f4\u017eu navrhn\u00fa\u0165 t\u00fato t\u00e9mu na prednostn\u00e9 spracovanie. Po\u017eiadavku zoh\u013eadn\u00edme pri pl\u00e1novan\u00ed \u010fal\u0161ieho obsahu.<\/p>\n<\/section>","protected":false},"excerpt":{"rendered":"<p>\u2190 Sp\u00e4\u0165 do stromu kni\u017enice Pri t\u00e9me Meranie sily employer [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":19262,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"pmpro_default_level":"","footnotes":""},"tags":[48,32,52,30,33,64,53],"class_list":["post-19742","page","type-page","status-publish","hentry","tag-employer-branding","tag-hr","tag-marketing","tag-pre-firmy","tag-pre-hr","tag-pre-majitelov","tag-znacka","pmpro-has-access"],"_links":{"self":[{"href":"https:\/\/pepax.sk\/en\/wp-json\/wp\/v2\/pages\/19742","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pepax.sk\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/pepax.sk\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/pepax.sk\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/pepax.sk\/en\/wp-json\/wp\/v2\/comments?post=19742"}],"version-history":[{"count":1,"href":"https:\/\/pepax.sk\/en\/wp-json\/wp\/v2\/pages\/19742\/revisions"}],"predecessor-version":[{"id":20198,"href":"https:\/\/pepax.sk\/en\/wp-json\/wp\/v2\/pages\/19742\/revisions\/20198"}],"up":[{"embeddable":true,"href":"https:\/\/pepax.sk\/en\/wp-json\/wp\/v2\/pages\/19262"}],"wp:attachment":[{"href":"https:\/\/pepax.sk\/en\/wp-json\/wp\/v2\/media?parent=19742"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pepax.sk\/en\/wp-json\/wp\/v2\/tags?post=19742"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}